1. What H2G2 is 2. Why now 3. The core proposition 4. Audience framework 5. Positioning map 6. Messaging hierarchy 7. Narrative architecture 8. Brand principles 9. Strategic tensions / decisions needed 10. Recommended next steps
Foundations Deck1. What H2G2 is 2. Why now 3. The core proposition 4. Audience framework 5. Positioning map 6. Messaging hierarchy 7. Narrative architecture 8. Brand principles 9. Strategic tensions / decisions needed 10. Recommended next steps